Americans do not recycle enough and landfills are clogged with unnecessary waste. Enter Recyclebank, a model company that rewards towns, businesses and individuals for increasing their recycling capacities. Erika Diamond, Vice President of Community Solutions, explains that behavioral change is possible when incentives and rewards are put into place to promote positive behavior. Recyclebank is working to increase recycling rates, which will reduce waste disposal via education, gamification and public/private partnerships, to get communities to participate in green actions thus making the planet cleaner and safer. To find out how you can get involved, go to www.recyclebank.com
#1415: Recyclebank
